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Named after "customs and rituals" in French
Boulangerie & Cafe

"RITUEL" opened a Viennoiserie store in 2015,

In June 2020, a cafe,

In February 2024, a flagship store will open in Toranomon.


With good old French traditional bread making techniques

The viennoiserie produced,

Cakes that inherit that philosophy, etc.
Using carefully selected wheat, eggs, milk, and seasonal fruits,
We have a lineup that includes the essence of French cuisine.

Philosophy

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À TABLE!
UN CONDENSE DE LA VIE.

Enjoy! A moment that colors your life

A spiral-patterned escargot was placed casually on the breakfast table.
Just looking at the bright blue paper bag attached to it makes me feel like it's going to be a nice morning.

What we value is hidden in such daily "habits".
This is the moment when your heart's temperature rises.

Viennoiserie and cakes that give you a sense of the changing seasons,
Comfortable service reminiscent of old familiarity, a space that relieves tension and gives you a sense of security.

We hope each of them will blend into your daily life and add color to your life.
RITUEL proposes moments that add color to your daily habits and life.

​RITUEL BLUE

​Rituel Blue

“The vivid and penetrating blue,
I hope it brings awareness and accent to your life. ”

RITUEL's blue color conveys this message.
It is inspired by the crisp blue skies of May in Paris.



 

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​ESCARGOT

Escargot

Our origin lies in this "escargot".
Swirl the flavored cream into the croissant dough,
Slice each piece and bake.
Changes depending on the season and random inspiration,
Enjoy a variety of flavors.

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SHARE A TABLE

​Share the deliciousness

They sit at the table and share food and bread.
It means sharing hopes, ideas, and good times.

Cutting a large cake or pain de boules into individual pieces is
To share great happiness.

We propose a food experience that we learned from the food culture of Paris.

ACCESS

RITUEL Toranomon store

Address

TEL

Business hours

2-6-3 Toranomon, Minato-ku, Tokyo

​Toranomon Hills Station Tower 2F

03-3528-8057

​Cafe area: 8:00-21:00 (L.O.20:30)​

Lounge area: 8:00-23:00 (L.O. 22:00)

Regular holidays 

​不定休

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RITUEL le grain de ble Isetan Shinjuku store

Address

TEL

Business hours

Regular holidays 

Isetan Shinjuku B1F, 3-14-1 Shinjuku, Shinjuku-ku, Tokyo

03-5312-6883

10:00〜20:00

Irregular holidays

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RITUEL CAFE Lumine Shinjuku store

Address

TEL

Business hours

Lumine Shinjuku Lumine 1 B2F, 1-1-5 Nishi-Shinjuku, Shinjuku-ku, Tokyo

03-6258-1336

平日  9:00~21:00(L.O.20:30)

Saturdays, Sundays, and holidays 8:00-21:00 (L.O. 20:30)

​Closed

Irregular holidays

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RITUEL Todoroki store

Address

TEL

business hours

定休日 

7-4-19 Todoroki, Setagaya-ku, Tokyo

03-5752-0666

10:00〜20:00

​Irregular holidays

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RECRUIT

​Recruitment information

Would you like to utilize your experience and work together at RITUEL?
I like bread, I like sweets, I like people,

We look forward to receiving your application.

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